Technology makes it easy to buy services and products from anywhere. Studies show, however, there are many benefits to buying local. Here are 8 reasons to Keep It Local.
- Buy Local and Support Yourself: When you buy from an independent, locally owned business rather than a regional or nationally owned businesses, your money stays local to make purchases from other local businesses and service providers. This continues to strengthen the economic base of the community.
- Reduce environmental impact: Locally owned businesses require shorter transit times for customers and employees. It also means less trucking of services or goods. This means contributing less to pollution and road decay.
- Create more good jobs: Small local businesses are the largest employer nationally and, locally, provide the most jobs to residents.
- Get better service: Local businesses often hire people with a better understanding of the local impact of products or services they are selling and take more time to get to know customers.
- Invest in community: Local businesses are owned by people who live in this community, are less likely to leave, and are more invested in the community’s future. Locally owned businesses build strong communities by sustaining vibrant town centers, linking neighbors in a web of economic and social relationships, and contributing to local causes.
- Build a Larger Tax Base: Local businesses pay a large share of the community’s taxes and help offset funds needed for community services such as city administration, rescue personnel, and other community enhancements like road repair and parks. The bottom line? A greater percentage of local independent businesses keeps your taxes lower.
- Encourage local prosperity: Entrepreneurs and skilled workers are more likely to invest and settle in communities that preserve their one-of-a-kind businesses and distinctive character. Entrepreneurship fuels America’s economic innovation and prosperity, and serves as a key means for families to move out of low-wage jobs and into the middle class. Also, the multiplier effect created by spending locally generates lasting impact on the prosperity of local organizations and residents.
- Enhance Health of Residents: Research shows a strong correlation between the percentage of small locally owned firms and various indicators of personal and community health and vitality. A 2011 study of 3,060 counties and parishes in the U.S. found that counties with a greater proportion of small businesses had lower rates of mortality, obesity and diabetes.
Choosing to buy from local, independently owned businesses provides many well-documented benefits to our communities and to each of us. While it is not always possible to buy local, keeping it local when possible provides many often-hidden pluses. Think Local, Buy Local, Be Local.